[Shelton, CT] – [January 27, 2025] – Power Engineering®, a trusted name in energy media for over a century, is proud to announce its rebrand as Factor This Power Engineering™, effective immediately. This transformation reflects the brand’s forward-thinking vision and dedication to addressing the dynamic challenges and opportunities within the global power industry. 

The new name, Factor This Power Engineering™, symbolizes a shift towards a solutions-focused approach, where innovation, trust and collaboration are at the forefront. By expanding its focus beyond traditional energy coverage, the rebranded all-in-one energy resource platform aims to encompass the full spectrum of the energy transition—from conventional to renewable generation and everything in between. 

A Legacy of Excellence, Redefined 
Since 1896, Power Engineering® has been a cornerstone for power generation professionals, offering expert insights, technical expertise, and industry analysis. With this rebrand, Factor This Power Engineering™ will continue to honor its legacy while embracing a bold new identity that resonates with today’s energy innovators and decision-makers. 

“The power industry is evolving rapidly, and we must evolve with it,” said Jamie Reesby, Vice President of Generation at Clarion Events. “This rebrand represents our commitment to providing cutting-edge content, fostering critical dialogue, and empowering industry professionals to tackle the complexities of the energy transition with confidence.” 

What’s New with Factor This Power Engineering™ 
As part of this transformation, Factor This Power Engineering™ will: 

• Deliver Comprehensive Coverage: Explore emerging trends, groundbreaking technologies, and the policies shaping the future of power generation and transmission. 

• Engage a Broader Audience: Create content tailored for utilities, independent power producers, developers, policymakers, and industry professionals working across the power generation value chain.  

• Launch Innovative Platforms: Introduce new media formats, webinars, and digital tools designed to provide actionable insights and foster collaboration within the energy community. 

Join Factor This Power Engineering™ on This Journey 
Factor This Power Engineering™ invites readers, partners, and stakeholders to join in shaping the future of energy. Through these expanded content offerings and renewed focus, Factor This Power Engineering™ aims to serve as a catalyst for innovation and progress across the industry. 

For more information, visit factorthis-powerengineering.com and follow Factor This Power Engineering™ on LinkedIn for the latest updates. 

About Factor This Power Engineering™ 
Factor This Power Engineering™ is a premier media brand dedicated to the global power generation industry. With a legacy of trusted reporting and a renewed commitment to innovation, the platform delivers expert analysis, technical insights, and solutions-focused content for the energy transition. 

Contact: 
Sophia Fasano 
Group Marketing Director 
Sophia.fasano@clarionevents.com